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Consumers are increasingly dependent on digital devices to access information. Sales 844-303-1730 Support 888-401-4678 International +101-765-9400 11. Access to local customer base within geographical reach. If there’s a map pack and/or some local “blue link” results, it has local intent. 4. Small businesses that prioritize local SEO strategies can connect with mobile users, build a local following, increase foot traffic, and boost sales. Local SEO is a search engine optimization (SEO) strategy aiming to improve a site’s visibility in local search results and bring local traffic through your door. Alternatively, a simple way to find local-based keywords is using Google search results. 3. This is because it allows you to target a specific geographic area, which means you don’t have to spend as much money on advertising and marketing. This local SEO statistic for 2023 further highlights the importance of local SEO for small businesses. 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